71% of U.S. adults think their local news media are doing well financially; 14% have directly paid a local news source (Mark Makela/Getty Images) The digital era is making its mark on local news. Nearly as many Americans today say they prefer to get their local news …
Civil rights groups, lawmakers, and journalists have long warned Facebook about discrimination on its advertising platform. But their concerns, as well as Facebook’s responses, have focused primarily on ad targeting, the way businesses choose what kind of people they want to see their ads. A …
Raw, candid feedback is the tough love every business needs in order to succeed. That’s why anonymous, secure, seamless surveys are an important part of any marketing strategy. Survey data can expose what you’re doing well and where you ought to improve. It’s an easy way …
SAN JOSE, CA –The salary gap between women and men working in marketing technology-related roles has shown no sign of closing, according to our 2019 Marketing Technology and Operations Salary Survey. The second-annual survey was conducted in conjunction with Chiefmartec.com and released Thursday at the …
Pinterest has built its success from what the multi-decade General Social Survey out of the University of Chicago backs up with data: While both sexes are more inclined to support gender equity in the workplace, those attitudes lag at home, which means that women in …
American journalists look to the Associated Press as the arbiter of language. Most newsrooms don’t have the resources to develop their own style manuals, so the influence of AP’s guidance stretches far beyond its own staff. Friday’s updated entries on race-related issues are an acknowledgment of …
This article has been updated to reflect changes and include video ad view count information from more platforms. Advertisers allocated a quarter of all digital ad spend — $27.8 billion — to video ads last year, according to eMarketer. video has become big business for social …
| 5 hours ago The United States has surpassed South Korea and drawn even with China when it comes to progress towards the next generation of wireless service, a new report from a major wireless trade group finds. The finding, released by the CTIA on Tuesday, comes …
Advertisers love AdWords Editor. At countless conferences I’ve attended over the years, where I’ve heard all sorts of critiques of all sorts of products, Editor always stands out as a fan favorite. It’s the Gritty of the Google Ads world – something approaching universal approval. …
Archived papers, Wikimedia Commons News archiving has not just changed, it has become endangered. In our new report for the Tow Center for Digital Journalism, A Public Record at Risk: The Dire State of News Archiving in the Digital Age, we examine the current practices—or lack …
Today was supposed to have been the day. Two years ago, on March 29, 2017, Theresa May, the Prime Minister, triggered the separation process for the United Kingdom to leave the European Union. And that may still, pending some parliamentary miracle, take place. But when …
With Google and Facebook gobbling up more of the internet ad market this year, the rest of the players are left battling for a shrinking slice of the pie, according to research and consulting firm WARC’s latest Global Ad Trends report. Duopoly’s growing share. The report …
