YouTube is one of the largest social media platforms out there, allowing users to circumvent mass media channels in order to share their own ideas and views that may not be picked up by mainstream media. This ability to connect with others on unpopular ideas …
The win of a conference door prize was Rebecca McCarty’s first hint of things to come in the world of video advertising. “You should go outside and take a video with your customers!” McCarty remembers the announcer saying as he handed her a Flip video camera …
When social media networks were quickly gaining popularity amongst young people, parents would warn, “You can’t believe everything you read online.” Nearly two decades later, the roles are reversed. By the time those parents figured out how to make a Facebook account, or find their child’s …
Want to start a live show video campaign that keeps your audience engaged? Here are some simple tips to help make sure your video campaign is one that will keep them coming back for more. Dionne Whittington owns an online retail company Charms & Designs by …
The new social media app that has teens and young adults hooked is TikTok. TikTok is a video sharing app that allows users to create, share and discover new videos. On the app, users can express their creativity through many different ways such as, singing, …
During the COVID-19 pandemic, many businesses needed to figure out a way to get people to buy their product online, know they were open for curbside service or would allow a limited amount of people inside. Businesses also needed to find ways to keep their …
With the rise of digital and social media, there is no shortage of communities on the internet that share opinions and ideologies. Social media sites, such as YouTube, allow users to bypass traditional media avenues in order to share ideas and comments with one another. …
As we continue to advance into the world of handheld technology, such as smartphones and tablets, studies have begun to show that these handheld devices have become extensions of the human body. As we incorporate these devices into our daily lives, we see more and …
Each moviemaker’s journey is different, from graduating and landing first jobs to making connections and creating new stories. Throughout the challenges and memorable achievements in this career, having journalism skills could be helpful. Here are stories of three trained journalists who found a path to …
While the internet, especially social media, have enabled sharing of information in ways never seen before, it has also opened doors to stories that are created to purposely misinform or deceive – fake news. Two studies offer insight into how the audience perceive and consume …
On a daily basis, news reporters have to cultivate a successful social media presence where they are expected to publish meaningful content and engage with the audience. This often means having a digital-first storytelling plan in place that may not overlap with traditional news reporting. “You …
If you are a general assignment reporter, most days you are pressed for time quickly moving from one story to the next. However, there are ways to dig deeper even on a tight deadline. “I believe strongly in this idea that you can, no matter what …
