This post was originally published on this site
Many TV newsrooms have turned a corner on the prospect of integrating AI into their systems and workflows, having been convinced of its upshot for efficiency and productivity. On June 17, TVNewsCheck will present a Working Lunch Webinar, AI and News Storytelling in 2025, that looks at the very latest in enterprise-wide AI adoption and some of the most entrepreneurial — and dramatic — uses the industry has yet seen.
News leaders from Morgan Murphy and Graham Media Group, as well as an independent meteorologist doing cutting-edge work in AI avatars, will offer a window into the AI technology they’ve adopted that is revolutionizing their approaches to news content creation.
“This year has seen TV news’ reticence to using AI erode just as the technology itself is surging in terms of what it can offer newsrooms,” said Michael Depp, chief content officer, NewsCheckMedia and editor of TVNewsCheck. “AI can assist journalists from the moment potential stories reach the assignment desk through those finished stories’ distribution across platforms.
“This webinar will look at all those use cases, the ethics that govern them and the likeliest new tech developments that will see AI woven even more tightly into news as the year progresses,” Depp continued. “And for the cost-conscious news organizations — which are every one of them — it will also address the critical issue of ROI.”
Register here.
Speakers
Colin Benedict, VP of News, Morgan Murphy Media — Since being named to his current position in 2018, Benedict has been helping local market teams develop strategies