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Journalists are busier than ever, covering four beats compared to three beats just a year ago on average. They’re producing content in more formats, too, according to the results of Muck Rack’s 2022 State of Journalism survey released today.
Just under three-quarters (74%) of journalists say they produce content in addition to online and print, such as newsletters (17%) and podcasts (15%). Half of journalists publish five or more stories per week, with a third publishing eight or more a week.
Audience trust, a significant concern for American news media, appears to be improving for nearly one-third (32%) of journalists who claim trust in their coverage has increased in the past year. Nearly half (47%) said trust has remained the same and 22% said it’s decreased.
Notably, 39% percent of journalists covering health & wellness, agriculture and religion said trust of their coverage has increased, while some journalists covering weather (29%) and regional/local news (28%) said trust decreased.
Sentiment surrounding journalists’ work has remained consistent. For the fourth year in a row, more than half (58%) of journalists said they are optimistic about their profession. Journalists in fashion & beauty and religion are the most optimistic, while those covering weather and crime are the least.
How News Is Discovered,Shared And Covered
Most journalists (57%) look to online newspapers or magazines for news, while nearly one-fifth (18%) get their news from Twitter, a slight increase from 2021 (16%). Twitter remains the most valued social media platform, followed by Facebook and LinkedIn, and around half