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PBS Reno and Sinclair Broadcast Group today the launch of KNPB-VC, a new virtual ATSC 3.0 channel, broadcasting on virtual ch. 5.11. This launch brings PBS Reno’s programming into the NextGen television space, offering viewers a state-of-the-art experience, including enhanced picture quality with Advanced HDR by Technicolor.
The programming on KNPB-VC mirrors that of PBS Reno’s main channel 5.1, while providing enhanced accessibility for those with NextGen-enabled televisions.
Virtual ATSC 3.0 channels are transmissions that provide programming directly over-the-air to smart TVs using the NextGen broadcast data channel capacity of a host broadcaster. Viewers with NextGen TVs can view and select KNPB-VC in their programming guide and access the channel seamlessly over the internet.
PBS Reno now joins a growing number of stations nationwide adopting the NextGen Broadcast Service to enhance local and national programming.
Sinclair and America’s Public Television Stations (APTS) previously announced that Sinclair would provide carriage of APTS member stations for free in markets where Sinclair has deployed ATSC 3.0 and a public television station has not. This launch is the third in the nation under this arrangement.
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