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Will the metaverse go big or go home? There are strong arguments for both, but at this point they are just arguments.
There are plenty of tech ideas voted most likely to succeed which didn’t: Google Glass, Amazon’s Fire Phone, 3D TV, Google Plus, Second Life and many more. There are also plenty of ideas at the other end of the spectrum. There were a lot of doubts about Airbnb, Uber, iPhone, Facebook … heck even the internet itself.
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So, here’s some stats about the metaverse to consider as you come to your own conclusions.
Global metaverse market size was $47.69 billion in 2020 and one set of projections say it could reach $828.95 billion in 2028. (Emergen Research)AR/VR hardware sales increased 163% in 2021 YOY. (NPD)AR/VR hardware revenues up 137% in 2021 YOY. Projected to increase 32% in the first half of 2022. (NPD)Market capitalization of the metaverse, Facebook and gaming worldwide as of October 2021: $14.8 trillion. (Statista)A survey conducted in January of this year found 38% of US adults are either very familiar (14%) or somewhat familiar (24%) with the metaverse. (Ipsos)However, only 16% could correctly identify what it was; 10% identified it as a new social media platform; and 9% as
Read more here: https://martech.org/is-the-metaverse-going-to-go-big-or-go-home/