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The social media network for working people is an essential channel for finding customers and fresh leads.
There are some impressive stats backing up the social media platform:
It has more than 645 million users. Half of B2B web traffic from social media comes through LinkedIn. Almost all (91%) of executives rank the platform as No.1 for industry content.
How can your organization take advantage of the audience on LinkedIn?
This infographic from Headway Capital offers some tried-and-true methods for increasing your LinkedIn presence and power.
They include:
Position your company as an industry leader with content. Attract the best talent with LinkedIn’s tools. Join targeted, industry specific groups on the platform.
To learn more about how you can create a fully fledged company page or claim an already existing company profile, consult the full infographic.