Ask any television general manager about NextGen TV and you will hear the wonders of ATSC 3.0: 4K pictures, Ultra HDR, addressability, interactivity and improved sound are among a long list of benefits. I know the pitch because I’ve given it many times. There is only …
Gray Media broadcast Sunday’s Super Bowl using High Dynamic Range (HDR) at all its NextGen TV Fox affiliates, allowing viewers in eight markets to watch the biggest game of the year with improved contrast between the brightest and darkest colors on the screen. WVUE, Gray’s Fox …
On Feb. 23, 1971, CBS News aired a primetime special on how the Department of Defense was spending millions every year on PR to promote the military, whip up support for the Vietnam War and warn of monolithic communism. The Selling of the Pentagon touched off …
Telemundo Station Group, part of NBCUniversal Local, will present Inmigración y Tus Derechos, aspecial aimed at informing and educating audiences on the status and policies surrounding immigration, across select Telemundo-owned stations beginning tomorrow, Saturday, Feb. 8, through Feb. 23. Through detailed reporting and analysis, Inmigración y Tus Derechos seeks to empower community members …
For decades, the Super Bowl has been the gold standard of live sports broadcasting — one of the few events still capable of uniting millions in front of their screens at the same time. Yet new research shows that the growing array of digital devices …
For the second half of 2024, streaming was up 56% YoY and linear grew 8%. Live sports, the presidential election, and streaming growth signal a shift in consumer viewing habits as AI-powered targeting unlocks new advertising opportunities Samba TV, a global provider of AI technology for …
Fox O&O WAGA Atlanta (Fox 5) has partnered with WHAT-FM (Radio One Atlanta) to launch a 24/7 audio simulcast channel of the television station’s streaming content, said Bill Schneider, WAGA vice president and general manager. Effective immediately, WHAT HD2 will be the home of unique content provided by …
As millions of Americans downloaded the DeepSeek app last month, it shot past OpenAI’s ChatGPT taking the top spot on Apple’s App Store charts. The Chinese-developed AI app attracted a lot of new users from across professions, including journalists. But as we learn more about …
As a young producer at KSTP-TV Minneapolis, I worked on a promo that posed the question: Does raw milk cause cancer? As you might imagine, the series was controversial. Before the piece was aired, the station’s lawyer reviewed both the news reports and the promo …
We sat down with Poynter senior scholar Roy Peter Clark, author of numerous books including “How to Write Short: Word Craft for Fast Times,” to talk about what makes good […] The post ‘Make every word count’ — Roy Peter Clark discusses the power of short …
My first brush with journalism’s fight for existence with a social media app came in June while hitting tennis balls across a mesh net with my cousin in the Chicago […] The post I’m a Gen Z journalist. My generation doesn’t know what that means. appeared …
First word of the Trump administration’s since-rescinded order to freeze spending on federal loans and grants came not from a major news organization, but from a woman working alone in her Brooklyn apartment. Marisa Kabas’ scoop this past week was a key moment for a growing cadre of …
