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Artificial intelligence continues to take the marketing world by storm. The genie is out of the bottle, and it’s not going back in.
For example, Verified Market Research estimates the AI content writing market will grow eightfold over the decade and be worth nearly $6.5 billion by 2030.
The use of AI is inevitable and worth investigating. However, you need to prepare to deploy it responsibly to get your desired results and avoid any backfires.
Learn more about the best practices you should follow to create high-level content with the help of AI.
Key Takeaways:
Create high-quality content by defining your goals, finding the right tools, and learning how to input excellent prompts. Review, edit, and personalize AI results to put content in your own voice and ensure it benefits your target audience. Avoid copyright and ethical issues by using AI as an assistant, not as your sole writer and editor. Keep up with AI developments to stay competitive with your marketing. 1. Identify Your motivation and goals
Like traveling to a destination, you have to know where you want to go if you’re going to reach your goal. You’re unlikely to get useful content out of AI without having a clear purpose in mind.
Start by reminding yourself of your brand goals before crafting content. Then consider the exact call to action that you want to lead up to in the piece you’re working on.
Of course, defining your target audience also guides you. Identify the
Read more here: https://martech.org/9-best-practices-for-ai-tools-in-content-creation/