Forget “digital first,” you need to be “digital now,” says Tanita Gaither, digital content manager for Gray’s WIS-TV in Columbia, South Carolina. The 2011 graduate from the University of Georgia says it’s simply not enough to post regularly to your own personal social accounts and then consider …
Anyone overseeing a newsroom's social channels quickly learns that they're all unique. Tanita Gaither is the digital content manager for Gray's WIS-TV in Columbia, SC. She tries to develop strategies that leverage the most powerful elements of each. "There’s this old saying, 'You break news on …
Good digital news producers need traditional skills as well as an understanding of technology, says the digital content director at WLOX-TV in Biloxi, Mississippi. In a recent interview, Renee Johnson also stressed the importance of seeing the big picture, whether it's in piecing together a story from …
