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The public’s perception of a news outlet’s trustworthiness may come down to branding rather than content, according to a recently released study from the Knight Foundation and Gallup. The study used data from a specially designed news aggregation platform called NewsLense to test participants’ perceptions and interactions with articles from outlets identified as either “sympathetic,” […]
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Read more here: https://www.poynter.org/fact-checking/2021/brand-over-substance-may-determine-the-publics-perception-of-news-articles-study-says/