Pinterest has built its success from what the multi-decade General Social Survey out of the University of Chicago backs up with data: While both sexes are more inclined to support gender equity in the workplace, those attitudes lag at home, which means that women in domestic relationships with men usually face a full agenda of home management when they clock out for the day.
But those work days are full, too: Hive, a productivity management platform, conducted an internal data analysis that demonstrated that not only are women assigned more tasks than men, but they also complete more work, on average.
With that kind of workload, women have a unique incentive to be efficient and reduce wastes of time, of resources, of opportunities. It also is patently unfair — but, like being shot out of the sky in an experimental aircraft or being bitten by a radioactive spider, fighting the patriarchy sometimes results in superpowers — like turning every resource into 10 more.
So when we started thinking about zero waste journalism, we started thinking specifically about the interplay of skills that women cultivate to make the most of their resources, and how (and where) they show up in the newsroom. We started thinking about women’s efficiency not as a necessary adaptation to an unfair system, but as a tool to upend it.
But first, we should define what we mean by zero waste. It’s a term first used by municipalities to set goals for reducing the amount
Read more here: https://www.poynter.org/reporting-editing/2019/cohort3/