Twitter can be a great way to keep up with current news and industry best practices.
The platform can serve you best when you follow and interact with those offering information you seek—and for PR pros, that can be a variety of tweets covering crisis communications, B2B best practices, media relations, grammar tips and more.
Start with this list of 15 communication professionals who are experts in journalism, PR, marketing, social media and writing:
Lauren Young is the editor for Reuters Money, and she tweets and retweets items throughout the day regarding financial news, politics and more. She also shares information requests if a fellow journalist is looking for sources or quotes, which could be a great opportunity for your client or organization.
The Fix is The Washington Post’s political analysis section, and following this account gives you insights and story alerts from reporters Amber Phillips, Eugene Scott, Callum Borchers and Aaron Blake. You can follow each journalist individually, but the account can give you a good overview—along with helping you stay updated on the increasingly stormy political landscape.
Adam Schefter is a sports writer, television analyst and National Football League insider for ESPN. Most of his tweets are about NFL news, but you don’t have to be a football fan to take a nod from Schefter’s social
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